Do you write, run and operate your blog channel? Then you might know the value of blogging for business. But beside of just writing the blog it is equally important to optimize the blogs to make the posts search engine favorable to get high revenue from them.
You might be wondering what’s the way to optimize the blog posts. This article will help you to know the most effective way to optimize your blog posts for SEO to attain maximum traffic and reach from the users.
SEO Tips for Optimizing your blog
Below mention the six useful SEO tips for optimizing your blogs:
Perform Keyword Research-
Researching relevant keywords for your content is an essential aspect for the practiced of on-page optimization. There are more chances that you naturally insert the keywords by adding valuable content to your topic. Though, there are multiple tools & techniques available for finding the keywords which relevantly relate to your topic. Tools like Google AdWords and Semrush enable you to search the most suitable keywords for your topic & allow you to keep an eye on your competitors to discover for which keyword and expressions they are using to drive web traffic.
Use keywords all over your blog-
Once you selected the most valuable and relevant keywords, the next step is to suitably place them in your blog which provides high impact for readers as well as search engine crawling index for your content. Include the following points at the best place:
- Headings and the subheadings
- Introductory sentenced.
- Ending paragraphs with conclusion
- Anchor text
- Title tags & meta descriptions
Avoid Keyword stuffing, and it’s the act of using multiple keywords in your content, which make it challenging for readers to read. It not only annoys your readers, but Google also penalized your content for this action. The trick is to place a few relevant keywords in your post.
Allow readers to subscribe your posts
Place noticeable RSS or subscription buttons to enable your readers to get accepted to your blog posts through email. It gives your subscribers an instant notification link in their mail so that they understand your most recent posts without scrolling your website for fresh content.
4. Referral links
While mentioning any influential personality or other articles in the blog, always add a link to the information that you are referring. It is an essential blogging courtesy, and it might be lucky to receive a backlink from those eminent personalities. A quality link is a necessary aspect for any business to rank high on search engine result pages.
Optimize the images-
While inserting an image to the blog, make sure to add your keywords into image description and fill the alternatives of tag, description and other details of the model.
Extend your blog reach with social media
Being a startup, you might be using social media channels, such as Facebook, Google+, Twitter, etc., to establish a connection with your target audience. Why not use these sites to advertise your blog posts? Promoting your blog via these social sites gives you a strong online presence. There available free social media management tools, like HootSuite, which made the process of posting and scheduling the links of your blog posts over all the social media business channels with just a few clicks.
7. Insert Multimedia Component
It might sometimes be challenging for readers to remain focused on a lengthy article. So, to count your effort, make use of multimedia elements in your blog. It not only makes your articles looks creative but keeps on engaging your readers. Below are some multimedia elements that can be used in your blog posts:
- Images & Examples
- Interactive graphs
- Social media post
- Quote Visuals
- Display Slides
These multimedia components add importance to your blog post and make it worth sharing. For instance, if your post contain image, video or infographic, user may share the post because of any feature they like in your post. Additionally, it is an effective way of earning backlinks, which ultimately improves your search engine rankings.
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With implementing the above Search engine optimization tips, you can rank high in search engine result pages, as well as increase traffic for your site, and attain high conversion rates.